Simon Cole


Simon ColeSimon Cole is the Founding Partner and Director of Reputation Dividend Ltd, the corporate reputation and branding consultancy specialising in applying quantitative analytics to reputation management (see Originally a mathematician, he has held senior positions at Saatchi & Saatchi, Interbrand and Financial Dynamics (now FTI Consulting). In a career encompassing many of the key disciplines of the communications industry he has advised some of the world’s largest and best known brand owners and both published and spoken widely on the economics of brands, branding and the reputations they underpin.