Nidhi Walia (Dr.) is currently working as an Assistant Professor at the University School of Applied Management, Punjabi University. She obtained her PhD degree in management from Thapar Institute of Engineering and Technology in Patiala (Punjab). Her research interests include financial management and Behavioural Finance and E-Commerce. She has published around 30 research papers in various reputed international journals. She is also acting as editorial board member in various international journals.